ADD299 TfL posting and Qmuli costs, 1 April 2015 - 31 March 2016

Type of decision: 
Assistant Director's decision
Code: 
ADD299
Date signed: 
22 April 2015
Decision by: 
Emma Strain, Assistant Director of External Relations

Executive summary

To assist the GLA in running cost-effective marketing communications campaigns, Transport for London (TfL) provides the GLA with a package of value-in-kind inventory/media space, which comprises posters on the London Underground, print advertising in the Metro newspaper, digital advertising on Journey Planner, leaflets in London Underground stations, bus shelter posters and carriage cards on the DLR. There are posting and distribution costs associated with the leaflets, bus shelter posters and DLR cards and the GLA is required to pay Transport Trading Limited.

The GLA also has an ongoing requirement to deliver adverts to newspapers and magazines and does so via Qmuli’s management, production and delivery service.

Part 1: Non-confidential facts and advice